@incollection{,
	
					
					
					3C1C6836D97026A3D36354AFC3D548CF
				,
	author={{Md.Alauddin} and {Syed HasibAhsan} and {Dr. Mohammad MasrurulMowla} and {Md. MahmudulIslam} and {International Islamic University Chittagong}},
	journal={{Global Journal of Management and Business Research}},
	journal={{GJMBR}}2249-45880975-585310.34257/GJMBR,
	address={Cambridge, United States},
	publisher={Global Journals Organisation}1912935
}

@incollection{b0,
	
	
		,
	title={{Service loyalty: The effects of service quality and the mediating role of customer satisfaction}}
		,
	author={{
			ACaruana
		}}
	
	
		,
	journal={{European journal of marketing}}
		
			36
			7/8
			
			,
	year={2002}
		
	

}

@incollection{b1,
	
	
		,
	title={{Determinants of hotel guests' satisfaction and repeat patronage in the Hong Kong hotel industry}}
		,
	author={{
			TYChoi
		} and {
			RChu
		}}
		
	
	
		,
	journal={{International Journal of Hospitality Management}}
		
			20
			3
			
			,
	year={2001}
		
	

}

@book{b2,
	
	
		,
	title={{Measuring service quality: a reexamination and extension. The journal of marketing}}
		,
	author={{
			JJCroninJr
		} and {
			SATaylor
		}}
		
		
			,
	year={1992}
			
		
	

}

@incollection{b3,
	
	
		,
	title={{A study of hotel guest perceptions in Mauritius}}
		,
	author={{
			DeviJuwaheer
		} and {
			TRoss
		} and {
			D
		}}
		
		
	
	
		,
	journal={{International Journal of Contemporary Hospitality Management}}
		
			15
			2
			
			,
	year={2003}
		
	

}

@incollection{b4,
	
	
		,
	title={{Decline and variability in brand loyalty}}
		,
	author={{
			MGDekimpe
		} and {
			JB ESteenkamp
		} and {
			MMellens
		} and {
			PVAbeele
		}}
		
		
		
	
	
		,
	journal={{international Journal of Research in Marketing}}
		
			14
			5
			
			,
	year={1997}
		
	

}

@incollection{b5,
	
	
		,
	title={{Exploring consumer behavior in the context of fast food industry in Dhaka City}}
		,
	author={{
			NFarhana
		} and {
			SIslam
		}}
		
	
	
		,
	journal={{J SocSci}}
		
			1
			1
			
			,
	year={2011}
		
	

}

@incollection{b6,
	
	
		,
	title={{Measuring service quality in the travel and tourism industry}}
		,
	author={{
			GRFick
		} and {
			JRBrent Ritchie
		}}
		
	
	
		,
	journal={{Journal of Travel Research}}
		
			30
			2
			
			,
	year={1991}
		
	

}

@incollection{b7,
	
	
		,
	title={{A crossindustry comparison of customer satisfaction}}
		,
	author={{
			GRGilbert
		} and {
			CVeloutsou
		}}
		
	
	
		,
	journal={{Journal of Services Marketing}}
		
			20
			5
			
			,
	year={2006}
		
	

}

@incollection{b8,
	
	
		,
	title={{Relationship between service quality and customer satisfaction in Sri Lankan hotel industry}}
		,
	author={{
			UW H D PGunarathne
		}}
	
	
		,
	journal={{International Journal of Scientific and Research Publications}}
		
			4
			
			,
	year={2014}
		
	

}

@incollection{b9,
	
	
		,
	title={{Customer Satisfaction with Service Quality in Conventional Banking in India: The Case of Faisalabad}}
		,
	author={{
			SKhalid
		} and {
			MBabak
		} and {
			MAbbas
		} and {
			S&hussain
		}}
		
		
		
	
	
		,
	journal={{International Journal of Marketing Studies}}
		
			3
			
			,
	year={2011}
		
	

}

@book{b10,
	
	
		,
	title={{Impact of service quality on customer satisfaction: evidences from the restaurant industry in Pakistan}}
		,
	author={{
			NRKhan
		} and {
			UA AShaikh
		}}
		
		
			,
	year={2011}
		
	

}

@book{b11,
	
	
		,
	title={{Principles of Marketing, 12th edn}}
		,
	author={{
			PKotler
		} and {
			GArmstrong
		}}
		
		
			,
	year={2008}
			,
	publisher={Pearson Education Inc}
			
			,
	address={India}
		
	

}

@book{b12,
	
	
		,
	title={{Dirección de marketing}}
		,
	author={{
			PKotler
		} and {
			KLKeller
		}}
		
		
			,
	year={2009}
		
	
	,
	note={Pearson educación}

}

@book{b13,
	
	
		,
	title={{The marketing aspects of service quality. Emerging perspectives on services marketing}}
		,
	author={{
			RCLewis
		} and {
			BHBooms
		}}
		
		
			,
	year={1983}
			65
			
		
	

}

@incollection{b14,
	
	
		,
	title={{Brand trust in hotel industry: Influence of service quality and customer satisfaction}}
		,
	author={{
			AMaghzi
		} and {
			BAbbaspour
		} and {
			MEskandarian
		} and {
			AB AHamid
		}}
		
		
		
	
	
		,
	booktitle={{2nd International Conference on Business, Economics and Tourism Management}}
				Singapore
		
			,
	year={2011}
		
	

}

@incollection{b15,
	
	
		,
	title={{Measuring service quality and customer satisfaction of the hotels in Bangladesh: a study on national and international hotel guest}}
		,
	author={{
			SMazumder
		} and {
			AB M RHasan
		}}
		
	
	
		,
	journal={{Journal of Tourism and Hospitality Management}}
		
			2
			1
			
			,
	year={2014}
		
	

}

@incollection{b16,
	
	
		,
	title={{Dynamic benchmarking of hotel service quality}}
		,
	author={{
			HMin
		} and {
			HMin
		} and {
			KChung
		}}
		
		
	
	
		,
	journal={{Journal of Services Marketing}}
		
			16
			4
			
			,
	year={2002}
		
	

}

@incollection{b17,
	
	
		,
	title={{Understanding firms' customer satisfaction information usage}}
		,
	author={{
			NAMorgan
		} and {
			EWAnderson
		} and {
			VMittal
		}}
		
		
	
	
		,
	journal={{Journal of marketing}}
		
			69
			3
			
			,
	year={2005}
		
	

}

@incollection{b18,
	
	
		,
	title={{A cognitive model of the antecedents and consequences of satisfaction decisions}}
		,
	author={{
			RLOliver
		}}
	
	
		,
	journal={{Journal of marketing research}}
		
			
			,
	year={1980}
		
	

}

@incollection{b19,
	
	
		,
	title={{Guidelines for Conducting Service Quality Research}}
		,
	author={{
			AParasuraman
		} and {
			LLBerry
		} and {
			VAZeithaml
		}}
		
		
	
	
		,
	journal={{Marketing Research}}
		
			2
			4
			,
	year={1990}
		
	

}

@book{b20,
	
	
		,
	title={{Building brands directly: creating business value from customer Relationships}}
		,
	author={{
			NPearson
		}}
		
			,
	year={1996}
			,
	publisher={Macmillan Business}
			20
			
		
	

}

@incollection{b21,
	
	
		,
	title={{Effectiveness of SERVQUAL Dimensions in Increasing Customer Satisfaction between Hotel and Resort in Melaka}}
		,
	author={{
			Rahman
		}}
	
	
		,
	journal={{Journal of Human Capital Development}}
		
			3
			2
			
			,
	year={2010}
		
	

}

@incollection{b22,
	
	
		,
	title={{Economics of Hotel Management}}
		,
	author={{
			AMSheela
		}}
	
	
		,
	journal={{New Age International (P) Ltd}}
		
			
			,
	year={2002. 2002}
		
	

}

@incollection{b23,
	
	
		,
	title={{Assessment of Service Quality in Tourist Hotels of Cox's Bazaar in Terms of Demographic Characteristics of}}
		,
	author={{
			ATabassum
		} and {
			TRahman
		} and {
			K&jahan
		}}
		
		
	
	
		,
	journal={{Tourists. World}}
		
			2
			4
			
			,
	year={2012}
		
	

}

@book{b24,
	
	
		,
	title={{Marketing: Real people, real decisions}}
		,
	author={{
			MRSolomon
		}}
		
			,
	year={2009}
			,
	publisher={Pearson Education}
		
	

}

@incollection{b25,
	
	
		,
	title={{Towards an understanding of total service quality in hotels}}
		,
	author={{
			HWilkins
		} and {
			BMerrilees
		} and {
			CHerington
		}}
		
		
	
	
		,
	journal={{International Journal of Hospitality Management}}
		
			26
			4
			
			,
	year={2007}
		
	

}

@book{b26,
	
	
		,
	title={{Service marketing. International Editions}}
		,
	author={{
			VAZeithaml
		} and {
			MJBitner
		}}
		
		
			,
	year={1996}
			,
	publisher={McGraw-Hill}
			
			,
	address={Singapore}
		
	

}

@incollection{b27,
	
	
		,
	title={{Communication and control processes in the delivery of service quality}}
		,
	author={{
			VAZeithaml
		} and {
			LLBerry
		} and {
			AParasuraman
		}}
		
		
	
	
		,
	journal={{The Journal of Marketing}}
		
			
			,
	year={1988}
		
	

}