Vol. 22 No. E1 (2022): GJMBR-E Marketing: Volume 22 Issue E1 | Global Journal of Management and Business Research

Vol. 22 No. E1 (2022): GJMBR-E Marketing: Volume 22 Issue E1

GJMBR-E Marketing: Volume 22 Issue E1

GJMBR-E Marketing: Volume 22 Issue E1

Published: 2022-03-30

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Articles

A Theoretical Review of Models Associated with Marketing and the Effect of the COVID-19 Pandemic

Michael Mncedisi Willie

25-31
- Article PDF
Efficacite Des Strategies De Marketing-Mix Sur La Clientele Des Etablissements De Remise En Forme. Etude Pilote Et Preliminaire Dans La Ville De Yaounde (Cameroun)

Djouberou Jean-Louis, Saidou Victor, Fouda Omgba Nsi Andr#xE9; Landry

15-24
- Article PDF
Cultural Erosion through Retail Globalization

Judith Lynne Zaichkowsky

11-14
- Article PDF
An Empirical Model of Acceptance of Mobile Payment in Malaysia

Cao Yong, Li Qiang

1-10
- Article PDF

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Title and Indices	All	Last five years
Citations	4303	4056
h-index	28	27
i10-index	109	101

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Type of License	Creative Commons
Open Access	Yes
Does the author retain unrestricted copyright?	Yes
Permanent article identifier	DOI (Digital Object Identifier)