Employee Ambassadorship-Wearing the Values

Authors

  • Harry Charles devasagayam

Keywords:

employee ambassadorship, affective commitment, influencers, organizational commitment, customer commitment and value commitment

Abstract

Everyone is immaculate when born into this world however to live a life acceptable to the environment around one gets indoctrinated into wearing certain values Values have been defined as ideals or beliefs that a person holds desirable or undesirable Values evolve with a person Values do not change to suit to a place occasion and organization Values slowly and consistently take shape and become ones identity as one evolve from stage to stage Employee Ambassador are those that score high on commitment to the company values and the customers An employee who appreciates and adopts certain values which are inherently practiced in the company becomes an unnamed ambassador of the organization Anyone who claims to be an employee ambassador and is not seen to be wearing its values will sooner or later get exposed This research looks at the prevalence and practice of employee ambassadorship as they stand committed to their organization customers and values

How to Cite

Employee Ambassadorship-Wearing the Values. (2017). Global Journal of Management and Business Research, 17(A4), 65-78. https://testing.journalofbusiness.org/index.php/GJMBR/article/view/2218

References

Employee Ambassadorship-Wearing the Values

Published

2017-03-15

How to Cite

Employee Ambassadorship-Wearing the Values. (2017). Global Journal of Management and Business Research, 17(A4), 65-78. https://testing.journalofbusiness.org/index.php/GJMBR/article/view/2218